Vroom®, a national program, helps families support children’s learning during everyday moments and routines with free, science-based tips and tools. Across the United States, Child Care Resource and Referral (CCR&R) agencies are reaching families with the science of early brain development and brain-building resources that get families excited about boosting their children’s learning.

CCR&Rs frequently express how simple it is to fold the brain-building resources into their existing programs and outreach to families, providers, and community partners. Further, CCR&Rs, who share Vroom with families, report improvement in their agency’s family and community engagement practices.

Child Care Aware® of America (CCAoA) recently had an opportunity to hear Viki Palmer and Renesha Lee, Family Engagement Specialists at Community Child Care Solutions in New Jersey, share how their agency is empowering families with brain-building tips and tools. Community Child Care Solutions is a member of CCAoA’s Vroom Community of Practice.

Celebrate child care professionals on May 7! Join Child Care Aware^® of America (CCAoA) in saying thank you to providers for taking care of our nation’s children. To say that being a child care provider this past year has been challenging would be an understatement. Providers were essential long before COVID-19, but the pandemic has underscored how essential child care is. Child care provides opportunities for families to go to work, children to learn, businesses to operate and the economy to grow. Child care providers are “opportunity makers.” Child care providers are brain-builders. They are among our nation’s unsung heroes!

Each time parents or caregivers spend time reading books with children, the neural pathways in their brains are strengthened. In a recent blog, Child Care Aware^® of America (CCAoA) celebrated National Reading Month and shared ideas for engaging families to promote the importance of reading with children to ensure continued learning and support early brain development. To expand on this conversation and encourage reading with children every day throughout the year, CCAoA is excited to share stories from child care resource and referral agencies(CCR&Rs)  who have engaged families around reading through innovative tools and community partnerships and from national programs that have created science-based tools to empower and support families.

Get ready to read! March is National Reading Month, and children across America will kick off the month-long celebration starting Tuesday, March 2 - National Read Across America Day. Whether you’re planning one big Read Across America Day celebration or activities throughout the month of March, the celebration is designed to encourage families and children to spend more time reading and make reading a part of everyday moments with children all year long.

Without a doubt, families are an essential part of children’s learning and educational journey - starting at birth. “Engaging families as partners early in the educational journey allows parents to establish strong home-school connections that support their children’s achievement long-term “(Start Early, September 25, 2019). So, it is not surprising that “family engagement” is a frequent and important theme of discussions and planning in child care programs.

Springtime for Child Care Resource and Referral (CCR&R) agencies typically brings a multitude of outreach events with many opportunities to engage families and child care professionals. The pandemic has changed how CCR&R agencies provide services and outreach. CCR&Rs have quickly responded to the ever-changing health crisis and the uncertainty within the child care field, and have found innovative ways to engage families and educators.