Giving Tuesday, the Tuesday after Thanksgiving, is an international day of philanthropy, and for many charities, serves as the informal “kick-off” to their holiday giving campaigns. In 2017, over $300 million was raised online and 2.5 million people worldwide participated by making a gift.   

The official Giving Tuesday website provides some examples of how local nonprofits used Giving Tuesday to successfully raise funds. For Child Care Resource and Referral (CCR&R) agencies, Giving Tuesday represents a wonderful opportunity to reach out to parents and others in the community to raise awareness of the many services you provide beyond referrals.