The Problem: 

Child care providers care for and promote the health and wellness of our nation’s children but struggle to make healthy choices for themselves. 

Children today are immersed in the media culture through television, video, computer games, and the Internet. Screen time is a daily part of family life for most Americans.

Hoy en día, los niños están sumergidos en la cultura de los medios de comunicación a través de la televisión, los videos, los juegos por computadoras y la Internet. Pasar algún tiempo frente a una pantalla se ha convertido en parte de la vida diaria de la mayoría de las familias de los Estados Unidos.

The holiday season is a great time for family, friends and fun. It's also a time for giving gifts, especially for our excited little ones. When purchasing toys for our little ones, it's important that they are not only age appropriate but safe.

As our nation mourns a president, child care advocates are mourning one of the fiercest defenders of critical child care infrastructures. President Bush pledged his continued support of the National Commission on Children, paving the way for key legislative victories including the establishment of the Earned Income Tax Credit, Child Tax Credit and the Children’s Health Insurance Program (CHIP.)

Ambassadors will use the brain science embedded in Vroom to help families and providers build stronger communities

WASHINGTON, DC — Today, Child Care Aware® of America (CCAoA) announced the second cohort of Child Care Resource and Referral (CCR&R) Vroom ambassadors. These selected agencies will strategically embed Vroom brain-building tips and materials in their local family and community outreach services. As part of an expanded partnership with the Bezos Family Foundation, CCAoA will deepen programmatic integration of advancements in brain science with early education providers and families through three cohorts of ambassadors. The third cohort will be selected and announced next year.