Blog - Child Care Aware of America

Your On-the-Go Consumer Education Brochure Suite

Written by Kim Engelman | February 11, 2020


The process of searching for child care is undeniably one of the most difficult processes for families with young children to navigate. Child Care Resource and Referral (CCR&R) agencies play a critical role in partnering with families to ensure they have information to make the right child care choice for their family. We are excited to share with you a newly refreshed suite of on-the-go child care information brochures that you can use to bolster your own consumer education offerings.

Our national consumer education team has over two decades of experience working alongside families through our National Child Care Information and Referral Center.  In 2019 alone, we engaged with over 5,200 family members through telephone hotline, online instant chat, and email. We met an additional 720,000 unique visitors in 2019 on our consumer education website, where families and early learning care and education professionals access trusted child care information to support their goals, search for their local child care resource and referral agency, access state-by-state resources, and seek a plethora of other helpful resources.

Throughout our years of engagement with families, we’ve tuned in to better understand the evolving child care and early learning needs of families and their children. We have translated what we’ve learned into an updated suite of ten child care brochures you can use off the shelf.

Child Care Brochures for Families

Nine of the ten child care brochures touch on contemporary topics that are important to families. Topics include:

  • Searching for the Right Child Care Program
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  • Make the Most of Your Child Care Visit
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  • Paying for Child Care
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  • Choosing Quality Child Care for a Child with Special Needs
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  • Selecting a Quality School-Age Program
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  • Working Together for Kindergarten Success
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  • Selecting the Right Child Care Setting for Your Infant or Toddler
    •   |  |

  • Learning to Read and Write Begins at Birth
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  • Parents: Is Your Child Care Program Prepared for Disaster?
    •   | 


Child Care Brochure for Potential Providers

Like you, we understand that curating new early childhood care and education professionals to meet child care demand needs is critically important. Helping prospective business owners determine if opening and running an early education program is the right path for them involves the consideration of many different factors. We have formulated a tenth brochure that you may share with those who are thinking about opening a child care business. 

  • Starting Your Child Care Business

Perhaps you need traditional paper-based versions of the brochures as well? Download the brochures from the links above and print as many copies as you need. Share them during face-to-face community outreach events, in information displays like those found in waiting rooms, with community partners like pediatricians, libraries or housing authorities, or via U.S. postal mail when sending consumer information packets to families.

Let us know how you use these brochures or if there are other topics you'd like to see added in the comments below!